We built Klaritics because we were tired of paying twice for our own data.

For years, we ran product analytics the way everyone else did: ship every event to a vendor, watch the bill grow, watch the schema drift, rebuild the same models in dbt that the vendor was rebuilding in their black box.

Then warehouses got fast. dbt happened. The modern data stack happened. And the question became impossible to avoid: if our data is already in Snowflake, why is it also in Mixpanel?

Klaritics is the answer. A product analytics platform that treats your warehouse as the source of truth - not as a data swamp to copy from.

"Your data stays yours. Always. Architecturally."